“KESANTUNAN BERBAHASA DALAM PERNIAGAAN PENSTRIMAN LANGSUNG TIKTOK: PENDEKATAN TEORI KESANTUNAN BROWN & LEVINSON: LANGUAGE POLITENESS IN TIKTOK LIVE STREAMING BUSINESS: A BROWN & LEVINSON POLITENESS THEORY APPROACH” (2025) Quantum Journal of Social Sciences and Humanities, 6(4), pp. 105–119. doi:10.55197/qjssh.v6i4.747.